面向进入欧洲零售与电商渠道的制造商,分享关于欧洲市场准备、品牌定位、包装设计与销售资料的专业观点。
进入一个新市场,仅有优秀的产品并不够。理解客户、明确定位并建立连贯的品牌策略,才是真正拉开差距的关键。
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